About Norell
Norman Norell Revolutionized the Fragrance category in America. He was the first American designer to launch a namesake fragrance. In 1968, the launch of NORELL, in partnership with Revlon, catapulted America into the fashion/fragrance arena and led the way for other American designers to enter into the luxury fragrance industry. An instant hit, the original NORELL was one of the first “green floral” scents at the time of its launch, paving the way for the olfactive trend seen in many famous fragrances today. The scent became the olfactory touchstone for executive women throughout the country. It suddenly became de rigueur for these career women to keep Norell perfume bottles in full view on their desks.